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Exhibition ROI

Prove the return on every stand you book

Follow every lead from the moment a badge is scanned right through to a closed deal, with lead scoring, channel attribution and clear post-show reporting so you finally know which shows pay you back.

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Free to start · no monthly fees

EXAMPLE
Your shows — pipeline created
4.2×
Jan Feb Mar Apr May
The story numbers tell

Follow every pound to the show

EXAMPLE
Leads captured
8,400
Qualified leads
5,380
Meetings booked
2,600
Deals closed
1,170
How it works

From badge scan to closed deal

Full-funnel lead tracking

Watch every lead move from badge scan to qualified opportunity to closed deal, with lead scoring that keeps your team focused on the contacts most likely to buy.

Channel attribution

See exactly where each lead came from, whether a QR scan, badge or card capture, email, SMS or direct mail, so you can credit the channels that actually drive pipeline.

Post-show analytics & reporting

Set your stand, travel and team costs against the pipeline created and use the built-in calculator to compare shows, justify budgets and plan your next season with confidence.

Prove it in the board deck

The post-show report shows pipeline per show, per channel, per team member.

The difference

With or without ROI tracking

Without tracking

Budget by feel — Next year's budget is a debate about memory, not data.

Dead shows stay on the list — You keep exhibiting where it never paid back.

Team effort untracked — No way to see which stand tactics created the deals.

Attribution guesswork — Marketing, sales and the stand team each hold a different number.

With tracking

Budget with evidence — Pipeline per show, per channel — the deck builds itself.

Cut what doesn't pay — See which shows convert and re-allocate next season.

Effort you can see — Every lead carries the show, stand and material that created it.

One number everyone trusts — Capture, scoring and follow-up in one 360° view.

Fits your stack

Works with the tools you already use

H
HubSpot

Leads, engagement and deal updates sync straight to your HubSpot contacts.

2-way sync
Z
Zoho

New leads land in Zoho CRM with the show, stand and material attached.

2-way sync
P
Pipedrive

Deals stay current in Pipedrive as leads engage at your stand.

2-way sync
S
Slack

The stand team gets a Slack alert the moment a visitor engages.

2-way sync
Get started

Start free, pay per show

Free £0

No card required

  • 360° view of every lead
  • No card required
  • Set up in minutes
Start free
Most chosen Per-show Per show

No monthly fees, ever

  • Pay per show, no monthly fees
  • Full follow-up sequences
  • Per-show reporting
Book a demo
Programme Custom

For a season of events

  • Season pricing across events
  • Dedicated onboarding
  • Quarterly pipeline review
Talk to us
Questions

Frequently asked questions

Can't find what you need? Our UK team answers within a working day.

Ask us anything

We connect each captured lead to its source channel and follow it through your sales stages. You record your show costs, and the built-in calculator compares those costs against the pipeline and revenue generated, giving you a clear return figure per show.

Attribution tags every lead with how it was captured, from QR and NFC scans to badge and card capture, email, SMS, direct mail and digital cards. With that detail you can see which channels bring in the best leads and put your budget where it works hardest.

Each lead is scored on engagement and fit so your team can prioritise the most promising contacts first. This matters because many exhibitors have no formal lead-scoring process at all, which makes timely, focused follow-up far harder.

Yes. Post-show reporting keeps a record for every event, so you can line up the cost and pipeline of each show side by side, spot your strongest performers and decide where to exhibit next season with real numbers behind you.

No. You can claim your free profile with no monthly fees and start capturing and measuring leads straight away. Book a demo if you'd like a guided walkthrough of the full-funnel tracking and reporting first.

Claim your free exhibitor pack

Companies near your show from Companies House data, smart lead capture across every channel, and post-show ROI. Free to start — no monthly fees.

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